How can you manage negative brand information if they are true?
Posted by Dilan S on 13 September 2014 08:39 AM

After conducting various Online Reputation Management projects in the past, we have deducted that the only fruitful way of actually overcoming negative brand information which is true is to fight it with a content development strategy.

Content development paired with the proper SEO can be used to outrank your negative reviews for your leading keywords. If new content is regularly posted, targeting your fundamental keywords, then it is a powerful tool to fight a wrong brand impression on the Internet. 

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